Getting To Giving

Fundraising The Entrepreneurial Way

Getting to Giving (G2G) is for people who want to have a significant impact on their world, through philanthropy. We offer nonprofit leadership – volunteers, fundraisers, and executives – as well as donors a new perspective on fundraising, along with valuable techniques and real-life stories. The goal of our book and services is to increase your success at raising money, and convince you that fundraising is rewarding and fun!

Our Team

Deborah Sinay, Howard Stevenson, Shirley SpenceHoward Stevenson is a proud donor and fundraiser. He has served as board chair, board member and trustee of a variety of nonprofit organizations, and helped raise over $1 billion at Harvard Business School and other institutions.  His G2G teammates include Shirley Spence, his Getting to Giving coauthor and consultant; and Deborah Sinay, a seasoned development professional.
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The Fundraising Book

Getting to Giving Fundraising BookGetting to Giving stresses the importance of taking an entrepreneurial approach to fundraising, and understanding donor motivations. Central to the book are the four critical donor questions that every fundraiser must be prepared to answer: Are you doing important work? Are you well managed? Will my gift make a difference? Will the experience be satisfying to me?
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Educational Services

nonprofit consultingG2G is committed to supporting individuals and institutions in the pursuit of their philanthropic goals. Our monthly e-newsletter is designed to stimulate thinking, give you fundraising ideas, and foster a dialogue (sign up here). Our educational services include talks and training delivered through online webinars or live seminars. Our building block approach allows you to focus on or combine any number of fundraising topics. We also offer nonprofit consulting and advisory support.
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In The News

Five Surprising Things About Philanthropy – NPR
“Howard’s Gift Interview”
What If A Legendary Harvard Professor Mentored You- Fast Company
Howard Stevenson Talks Entrepreneurship
– Babson College
How to Raise a Billion Dollars
90.9 WBUR Here and Now
Inside the Mind of a Donor
– The Wealth Channel  
HBS’s Howard Stevenson: What Big Companies Can Learn from Start-ups
Howard Stevenson Radio Interview – Your Money Matters!
The House That Howard Built – Harvard Business School Alumni Bulletin
Teaching Lessons from a 43-Year HBS Veteran –
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Recent Blog Posts

Shoe Shopping & Fundraising

The shoe story came to me as I was preparing to give a talk about fundraising at a higher education institution where I serve on the board. How could I explain to faculty and staff not involved (and, in some case, not interested) in fundraising why it isn’t just begging? Read More

Annual Report Suggestions

First of all, allow me to congratulate you in having an annual report at all; many nonprofits don’t! Those that do make the effort often produce something with lots of pictures and few facts, or take a limited (often internal) perspective. The Boys & Girls Clubs of the Peninsula (BGCP) offers what I consider to be a much better model for annual reporting. Read More

The Neuroscience of Giving: A Natural High

A growing body of knowledge in psychology and neuroscience suggests that altruism is good not just for the beneficiaries but also for the benefactors. The argument is that helping others makes us happy, and even leaves us healthier and able to live longer lives. I must admit to a certain amount of skepticism about some (well, most) of what happiness experts – yes, they exist – say. But I was impressed by the authors’ willingness to subject themselves to MRI scans to see what happens in the brain when people help others by donating to a good cause. Read More