Getting To Giving

Fundraising The Entrepreneurial Way

Getting to Giving (G2G) is for people who want to have a significant impact on their world, through philanthropy. We offer nonprofit leadership – volunteers, fundraisers, and executives – as well as donors a new perspective on fundraising, along with valuable techniques and real-life stories. The goal of our book and services is to increase your success at raising money, and convince you that fundraising is rewarding and fun!

Our Team

Deborah Sinay, Howard Stevenson, Shirley SpenceHoward Stevenson is a proud donor and fundraiser. He has served as board chair, board member and trustee of a variety of nonprofit organizations, and helped raise over $1 billion at Harvard Business School and other institutions.  His G2G teammates include Shirley Spence, his Getting to Giving coauthor and consultant; and Deborah Sinay, a seasoned development professional.
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The Fundraising Book

Getting to Giving Fundraising BookGetting to Giving stresses the importance of taking an entrepreneurial approach to fundraising, and understanding donor motivations. Central to the book are the four critical donor questions that every fundraiser must be prepared to answer: Are you doing important work? Are you well managed? Will my gift make a difference? Will the experience be satisfying to me?
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Educational Services

nonprofit consultingG2G is committed to supporting individuals and institutions in the pursuit of their philanthropic goals. Our monthly e-newsletter is designed to stimulate thinking, give you fundraising ideas, and foster a dialogue (sign up here). Our educational services include talks and training delivered through online webinars or live seminars. Our building block approach allows you to focus on or combine any number of fundraising topics. We also offer nonprofit consulting and advisory support.
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In The News

Five Surprising Things About Philanthropy – NPR
“Howard’s Gift Interview”
– CNN
What If A Legendary Harvard Professor Mentored You- Fast Company
Howard Stevenson Talks Entrepreneurship
– Babson College
How to Raise a Billion Dollars
90.9 WBUR Here and Now
Inside the Mind of a Donor
– The Wealth Channel  
HBS’s Howard Stevenson: What Big Companies Can Learn from Start-ups
– Forbes.com
Howard Stevenson Radio Interview – Your Money Matters!
The House That Howard Built – Harvard Business School Alumni Bulletin
Teaching Lessons from a 43-Year HBS Veteran – Forbes.com
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Recent Blog Posts

Fundraising How To: Wealth and Giving

Here are six ways that one donor and fundraiser (yes, Howard) thinks about wealth and the implications for getting to giving.

1. Wealth is an instrument of choice. People who are wealthy have lots of opportunities to give. Just because they’re rich doesn’t mean that they will give to you. How can you differentiate yourself from other causes, especially similar ones? Read More

Fundraising Q&A: How can we increase our corporate support?

There typically are three drivers of corporate giving: the CEO, HR and/or Marketing. Sometimes, it’s essentially individual giving; the CEO decides how much and who to give to. That is often critiqued by employees and snubbed gift recipients. As a fundraiser, getting access to and understanding the giving priorities of the CEO are the keys. Read More

Fundraising Q/A: How can I apply your approach to my church fundraising?

To start, “no margin, no mission” applies to every organization. In fact, it was a nun in charge of a church-run hospital who introduced me to that truth. What is your economic model? Then, what do you stand for, why is it important, and who might be interested? Finally, don’t forget the bricks and mortar. Read More